【垦丰是哪个国家的品牌?】
具有完整产业链/多作物经营的现代化大型国有控股种业公司,主要从事玉米/水稻/大豆/麦类等农作物种子研发/生产/加工/推广/经营和服务业务
北大荒垦丰种业股份有限公司是一家集研发、生产、加工、销售、服务和进出口业务于一体,具有完整产业链、多作物经营的现代化大型国有控股种业公司。公司主要从事玉米、水稻、大豆、麦类等农作物种子研发、生产、加工、推广、经营和服务业务,年销售各类农作物种子25万吨、营业收入近20亿元、净利润超亿元。
公司正在打造“以商业化育种为核心的研发创新体系”、“以全程质量控制为核心的生产加工体系”、“以多方位终端服务为核心的市场营销体系”和“支持与服务型总部”的“3+1”体系。一是研发创新体系。公司年研发投入占销售总额的5-6%,连续6年年均投入研发经费超亿元,构建了自主研发、合作研发、委托研发、成果收购等多形式、开放式、互利共赢的研发成果转化对接平台,大大提升了公司的研发创新能力,已形成了年参试品种300多个,年审定品种20余个的育种研发能力。二是生产加工体系。公司严格按照ISO9001:2008质量管理体系认证等相关要求,比照国际标准,制定和完善公司质量控制标准及规程,通过现代信息手段使产品全程可追溯,实现质量控制精细化及质量管理制度化、标准化、程序化。三是营销服务体系。
公司建立了电子商务平台——“垦丰商城”,同时结合以直营店、分公司、业务代表、经销商等通路以及商务、结算、配送3个支持系统,打造出线上线下协同的立体营销平台,实现了黑龙江省内种子市场的直营直供,线上线下,网上平台与子分公司、直营店及渠道经销商网络相互配合,打造多方位立体营销平台,完成了财务平台和物流平台的配套建设以及“门对门”配送服务,实现了黑龙江垦区和地方市场线上线下的无缝链接。四是支持和服务型总部。信息化、智能化已融入到公司各项工作中,服务与支持型总部正常运转。
公司以成为大型种业集团为目标,始终践行于“科技与服务,创造美好生活”的企业使命,坚持“品行天下,质创未来”的经营理念,通过提供优良品种及种植解决方案,为农民创造价值,推动现代农业发展
英文翻译:A modern large-scale state-owned seed holding company with complete industrial chain / multi crop operation, mainly engaged in the R & D / production / processing / promotion / operation and service of corn / rice / soybean / wheat and other crop seeds, Beidahuang Kenfeng Seed Co., Ltd. is a company integrating R & D, production, processing, sales, service and import and export business, with complete industrial chain and multi crop economy A modern large state-owned holding seed company. The company is mainly engaged in the R & D, production, processing, promotion, operation and service of corn, rice, soybean, wheat and other crop seeds, with an annual sales volume of 250000 tons of various crop seeds, an operating revenue of nearly 2 billion yuan and a net profit of over 100 million yuan. The company is building "R & D innovation system with commercial breeding as the core", "production and processing system with whole process quality control as the core", "marketing system with multi-directional terminal service as the core" and "3 + 1" system with "support and service-oriented headquarters". First, R & D innovation system. The company's annual R & D investment accounts for 5-6% of the total sales, with an annual R & D investment of over 100 million yuan for six consecutive years. It has built a multi-form, open, mutually beneficial and win-win R & D achievement transformation and docking platform, such as independent R & D, cooperative R & D, entrusted R & D, and achievement acquisition, which has greatly improved the company's R & D innovation ability. It has formed more than 300 varieties for annual test and more than 20 varieties for annual approval R & D capability. Second, production and processing system. In strict accordance with ISO9001:2008 quality management system certification and other relevant requirements, the company formulates and improves the company's quality control standards and procedures in comparison with international standards. Through modern information means, the whole process of products can be traced to achieve the refinement of quality control and the institutionalization, standardization and proceduralization of quality management. Third, marketing service system. The company has established an e-commerce platform - "Kenfeng mall". At the same time, combined with Direct stores, branches, business representatives, distributors and other channels, as well as three support systems of business, settlement and distribution, the company has built a three-dimensional marketing platform for online and offline cooperation, realizing direct supply of seed market in Heilongjiang Province, online and offline, online platform and subsidiaries, Direct stores and channels The dealer network cooperates with each other to build a multi-dimensional marketing platform, complete the supporting construction of financial platform and logistics platform and the "door-to-door" distribution service, and realize the seamless connection between Heilongjiang reclamation area and local market online and offline. Fourth, support and service-oriented headquarters. Informatization and intelligence have been integrated into the company's work, and the service and support type headquarters are in normal operation. With the goal of becoming a large-scale seed industry group, the company has always carried out the enterprise mission of "science and technology and service, create a better life", adhered to the business philosophy of "conduct the world, create the future with quality", created value for farmers and promoted the development of modern agriculture by providing excellent varieties and planting solutions
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