【IFREE爱睿是哪个国家的品牌?】
ifree美国爱睿,源自美国的青少年儿童家具。目前,爱睿的产品与其他竞争者相比,不同在于其外观造型上的差异化:与众不同的免工具、无螺丝、徒手组装功能。
ifree美国爱睿面对着两大消费群体:即儿童和青少年。作为儿童类别的产品,爱睿产品是可以自由拼装的DIY家具,具有很强的益智趣味性,这个特征具有显著的差异化特征,针对儿童,益智是一个非常大的卖点,也是非常切合儿童利益点的买点,爱睿家具空间就应该是儿童的益智天地。
作为青少年类别的产品,其消费对象的性格特征即在于个性,甚至是叛逆。中国的青少年,在这个年龄阶段,性格特征表现得更多的也是个性张扬。因此,个性才是真正既符合产品及消费对象特征,又区别于其他竞争者的关键所在。
ifree美国爱睿,带给青少年儿童快乐自由成长。爱睿的核心价值传递的是精神层面的对青少年儿童的关爱,诸如开发儿童智力;让青少年拥有个性、自信、独立等正能量,这些都一直伴随着孩子们快乐成长。
英文翻译:IFREE is a kind of American furniture for teenagers and children. At present, compared with other competitors, the difference of the products is the difference in appearance and modeling: the unique tool free, screw free, unarmed assembly function. IFREE is facing two major consumer groups: children and teenagers. As a kind of children's products, airy products are DIY furniture that can be assembled freely, which has a strong interest in wisdom. This feature has a significant differentiation feature. For children, wisdom is a very big selling point and a buying point that is very suitable for children's interests. Airy furniture space should be children's wisdom world. As a kind of products for teenagers, the personality characteristics of the consumers are personality, even rebellion. Chinese teenagers, at this age stage, show more personality characteristics is also personality publicity. Therefore, personality is the key point that not only conforms to the characteristics of products and consumption objects, but also differs from other competitors. IFREE, American patriot, brings young children happy and free growth. The core value of Everest is to convey the love for young children in the spiritual level, such as developing children's intelligence; making young people have positive energy such as personality, self-confidence and independence, which are always accompanied by the happy growth of children.
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