HOZ后街在休闲鞋行业中的票数：6
【HOZ后街是哪个国家的品牌？】
美国HOZ(后街)，时尚休闲品牌，1943年诞生于美国，其起初以生产渔民用具、船舶装备和军靴为主。21世纪，HOZ（后街）正式进军中国市场，成立公司和研发中心，在时尚休闲领域发展。70多年来，HOZ(后街)历经了时代的磨练和文化的沉淀，建立了独特的品牌灵魂“Honesty of Self”——真实做自己。
品牌历程 LATER YEARS OF HOZ
1943 诞生于美国，生产帆船装备和军靴；
1944 二战结束，恢复民用生产，涉足服饰行业；
1990 将部分生产基地迁移到中国大陆；
2005 正式进军中国市场，成立公司及研发中心；
2006 全程服饰赞助AI世界杯方程式汽车大赛；
Backstreet Boys（后街男孩）来中国庆祝HOZ周年庆；
2009 将主力商品定位为以鞋为主的休闲时尚服饰品类，总部确定于广州；
2011 赞助韩国音乐节目，为人气组合RAINBOW，UKISS等韩国艺人提供演出用鞋；
2016 品牌重新定位，对品牌形象与产品做了创新与改革，融合当下新的科技工艺与时尚元素。
英文翻译：Hoz (Backstreet), a fashion and leisure brand, was born in 1943 in the United States. At first, it mainly produces fishermen's appliances, ship equipment and military boots. In the 21st century, hoz (Backstreet) officially entered the Chinese market, established a company and R & D center, and developed in the field of fashion and leisure. Over the past 70 years, hoz (Backstreet) has gone through the times and cultural precipitation, and has established a unique brand soul, "house of self" - to be yourself. Brand history layersofhoz1943 was born in the United States, producing sailboat equipment and military boots; 1944, after World War II, it resumed civil production and set foot in the clothing industry; in 1990, it moved some production bases to the mainland of China; in 2005, it officially entered the Chinese market, established a company and R & D center; in 2006, it sponsored the AI World Cup formula car race; backstreetboys came to China To celebrate the anniversary of hoz; in 2009, the main products were positioned as the leisure and fashion clothing category dominated by shoes, with the headquarters determined in Guangzhou; in 2011, the company sponsored Korean music programs to provide performance shoes for popular Korean artists such as rainbow and ukiss; in 2016, the brand was repositioned, and the brand image and products were innovated and reformed to integrate the new technology, technology and fashion elements.
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