【雁门清高是哪个国家的品牌?】
山西雁门清高食业有限责任公司成立于2001年,以生产苦荞系列产品为主,拥有30000平米现代化生产车间及先进的科研和生产设备,运用国际最前沿技术开发生产苦荞产品,集科研、加工、种植、贸易为一体,致力苦荞产业发展和市场的繁荣,是华北地区规模最大的小杂粮加工企业和山西省农产品百强龙头企业。
近几年来,公司以“清高事业、清高人生”为核心理念,以“雁门清高”为品牌,专注于苦荞事业,以其丰厚的文化底蕴和品牌内涵,得到了业界高度关注,走出了一条“振兴杂粮产业,实现清高价值,做中国苦荞行业第一品牌”为远大目标的特色之路。并通过有效的市场运营,将苦荞发展成了一个具有巨大潜力的产业,产品长期出口韩国、日本、东南亚等国家和地区。最终使得“雁门清高”发展成为了世界最具影响力的苦荞品牌企业,一举奠定了苦荞行业领航者的地位。
雁门黑苦荞的产地古雁门郡,为高寒无污染山区,属于原生态古老作物,又称“鞑靼荞”,为黑苦荞中的极品,土壤中含有丰富的硒元素。国家质量监督检验检疫总局于2010年第111号公告批准对左云苦荞(即:雁门苦荞)实施地理标志产品保护。这标志着雁门地区独特的纬度、气候、土壤,具有不可替代的优势,是雁门清高能够成为绿色有机食品的自然前提。公司生产的苦荞原料及苦荞系列产品均通过了中绿华夏的有机苦荞认证。
目前雁门清高公司已经拥有种植基地5万余亩,涉及农民10000余户,苦荞在左云县已成了当之无愧的特色产业链。为发挥行业优势和辐射作用拉动一方经济的发展,推进新农村建设,推动农村社会和谐发展,雁门清高坚持走“公司+农户+基地”的路子,实现风险共担、利益共享。并以保障产品品质为基本出发点,遵循“明晰目标,注重细节,科学规范,高效有序”的管理总则,潜心产品研制,精于加工制作,全力拓展市场,奋发企业创新,在管理规范、文化塑造、市场运营、人本资源、战略发展等方面逐步形成特色,获得了社会各界的高度认同和普遍赞誉,被誉为中国苦荞行业第一品牌。
雁门清高陆续获得中国著名品牌、山西省著名商标、山西放心食品企业、山西文化名茶、山西最具发展潜力品牌、第十四届世界食品科技大会“中国食品科技技术学会科技创新奖”、中国糖酒食品业年度峰会“中国糖酒食品业畅销品牌”,2013年中国国际有机食品博览会金奖等荣誉。深受国人喜爱,被誉为“礼品的骄傲”。
英文翻译:Shanxi Yanmen Qinggao Food Industry Co., Ltd. was founded in 2001. It mainly produces tartary buckwheat series products. It has 30000 square meters of modern production workshop and advanced scientific research and production equipment. It develops and produces tartary buckwheat products by using the most advanced international technology. It integrates scientific research, processing, planting and trade. It is committed to the development of Tartary Buckwheat Industry and the prosperity of the market. It is the largest in North China Small grain processing enterprises and top 100 leading enterprises of agricultural products in Shanxi Province. In recent years, the company has focused on Tartary Buckwheat business with the core concept of "Qinggao career and Qinggao life" and the brand of "Yanmen Qinggao". With its rich cultural heritage and brand connotation, the company has been highly concerned by the industry, and has embarked on a characteristic road with the goal of "revitalizing the miscellaneous grain industry, realizing Qinggao value and being the first brand in China's tartary buckwheat industry". Through effective market operation, tartary buckwheat has developed into an industry with great potential, and its products have been exported to South Korea, Japan, Southeast Asia and other countries and regions for a long time. Finally, "Yanmen Qinggao" has developed into the most influential buckwheat brand enterprise in the world, which has established the position of the leader of buckwheat industry. The origin of Yanmen black tartary buckwheat is ancient Yanmen County, which is a cold and pollution-free mountain area. It belongs to the original ecological ancient crop, also known as "Tatar buckwheat", which is the best of black tartary buckwheat. The soil is rich in selenium. General Administration of quality supervision, inspection and Quarantine approved the protection of geographical indication products for Zuoyun buckwheat (i.e. Yanmen buckwheat) in Announcement No. 111 of 2010. This indicates that Yanmen area has unique latitude, climate and soil, and has irreplaceable advantages, which is the natural premise for Yanmen Qinggao to become a green organic food. The raw materials and series products of Tartary Buckwheat produced by the company have passed the organic tartary buckwheat certification of Zhonglv Huaxia. At present, Yanmen Qinggao company has a planting base of more than 50000 mu, involving more than 10000 farmers. Tartary buckwheat has become a well deserved characteristic industrial chain in Zuoyun County. In order to give full play to the advantages and radiation of the industry, promote the development of one party's economy, promote the construction of new countryside, and promote the harmonious development of rural society, Yanmen Qinggao adheres to the path of "company + farmer + base" to realize risk sharing and benefit sharing. Based on the basic starting point of ensuring product quality, following the general management principles of "clear objectives, attention to details, scientific norms, high efficiency and order", focusing on product development, being proficient in processing and production, striving to expand the market, striving for enterprise innovation, gradually forming characteristics in management norms, cultural shaping, market operation, human resources, strategic development, etc., and gaining the high level from all walks of life Degree of recognition and general praise, known as the first brand of buckwheat industry in China. Yanmen Qinggao has successively won famous brands in China, famous trademarks in Shanxi Province, safe food enterprises in Shanxi Province, famous cultural tea in Shanxi Province, the most potential brand in Shanxi Province, the "science and technology innovation award of China Food Science and technology society" of the 14th World Food Science and technology conference, the "best selling brand of China sugar, wine and food industry" of the annual summit of China sugar, wine and food industry, and the 2013 China International Organic Food Expo Gold medal and other honors. Loved by Chinese people, it is known as "the pride of gifts".
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