【元长厚是哪个国家的品牌?】
“一元复始,源远流长、庄底雄厚”今年9月15日已是90“高寿”的茶庄元长厚正是引喻这三句话衍生而来的。自1912年建店,伴着茶香元长厚越来越醇厚有韵。90年的风雨历程,铸就了元长厚的品牌,创造了元长厚的特色,续写了元长厚的文化。
旧时北京城开茶庄的均系南方人,以安徽人为代表,吴字号买卖居多。孙氏为了把茶庄生意做好,在茶行中站稳脚跟,潜心研究茶叶技术,定下了一切货源必须从源头抓好的规矩。在茶叶生产之季,实施监制、监测、监报三级管理制度。即:从源头抓质检,原料在进入生产环节之前一律送国家质检部门进行卫生、农残含量检测。生产中产品进入成品再次质检,不符合质量标准一律不得进入零售区域。进入销售的再次抽样送当地质检站进行检测备案。自1993年成立元长厚茶叶加工厂,开始打造元长厚品牌,经过10年的开发、生产元长厚品牌茶已广为人知。
为了适应新的市场发展,公司在南方选定了元长厚自家茶园,茶园产出的原料均为无污染、天然的产品。并且在当地加工、生产、制作,产品全部符合国家检测标准。
长,长之源远。元长厚创史于1912年在河北察哈尔特别区,原名叫永陆元茶庄。1930年迁址北平,坐落在宣武门内大街,实行前店后厂。自采、自制、自销,经营招数不断创新。以品味正、外形好、清新甘醇、香气鲜浓的小叶茶为茶庄特色。深受京城饮茶人的喜爱,生意兴旺,很快名声大振。1956年公私合营,将宣内大街的吴鼎和、吴恒瑞、吴新长三家茶庄合并到元长厚。“文革”开始破四旧,元长厚茶庄改为“首都茶庄”、“春岭茶庄”,成了破四旧的样板,茶庄的经营模式也有所改变,批发部进货,进什么买什么,逐渐失去特色。
英文翻译:"One yuan starts again, has a long history, and the village bottom is rich." on September 15 this year, it was the 90 "longevity" tea village yuanchanghou that derived from these three words. Since its establishment in 1912, it has become more and more mellow with the fragrance of tea. After 90 years of development, yuanchanghou's brand, characteristics and culture have been created. In the old days, the tea houses in Beijing were all from the south, with Anhui as the representative, and most of the Wu shops were sold. In order to do a good job in the tea business, Sun family took a firm foothold in the tea shop, devoted himself to the study of tea technology, and established the rules that all goods must be supplied from the source. In the season of tea production, the three-level management system of supervision, monitoring and reporting shall be implemented. That is to say, quality inspection shall be carried out from the source, and all raw materials shall be sent to the national quality inspection department for health and agricultural residue content detection before entering the production link. If the products in production enter the finished products for re quality inspection, they shall not enter the retail area if they do not meet the quality standards. Resampling of the products entering the sales department shall be sent to the local geological inspection station for testing and filing. Since the establishment of yuanchanghou tea processing plant in 1993, yuanchanghou brand has been built. After 10 years of development and production, yuanchanghou brand tea has been widely known. In order to adapt to the new market development, the company has selected yuanchanghou's own tea garden in the south. The raw materials produced by the tea garden are pollution-free and natural products. And in the local processing, production, production, products are all in line with national testing standards. Long is the source of long. Yuan changhou founded history in 1912 in Chahar special area of Hebei Province, formerly known as yongluyuan tea house. Moved to Beiping in 1930, located in Xuanwumen inner street, the implementation of the former shop after the factory. Self purchase, self-made, self-sale, and continuous innovation in business strategies. The tea house is characterized by a small leaf tea with good taste, good appearance, fresh and mellow taste and strong fragrance. Deeply loved by tea drinkers in the capital, the business is booming, and it soon has a great reputation. In 1956, the three tea houses of Wu DINGHE, Wu Hengrui and Wu Xinchang in xuannei street were merged into yuan changhou by public-private partnership. "Cultural Revolution" began to break the four old, yuan changhou tea village changed to "capital tea village" and "Chunling tea village", which became the model of breaking the four old, the business model of tea village also changed, wholesale department purchase, what to buy, gradually lost its characteristics.
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