【新民晚报是哪个国家的品牌?】
新民晚报是文汇新民联合报业集团旗下的主流媒体,创刊于1929年9月9日,是中国创刊时间最早、出版时间最长的晚报。目前,新民晚报在北京、深圳和美国设有记者站。1994年,新民晚报在美国设立了新民国际有限公司,1996年成立新民晚报美国记者站,迄今在海外创办了《美国版》《澳洲版》《英国版》《西班牙版》《日本版》等28个新民晚报海外版,让越来越多的海外华人读者能看到当天的报纸。2006年9月新民晚报创办了新民网;2007年3月上海第一张获得国家批准的社区报——新民晚报社区版创刊;2007年10月上海首份全方位女性刊物《新民BELLA》上市。新民报系已初具规模。
作为一张发行量逾百万份的大报,新民晚报的读者品质、品牌价值都很高。2008年6月2日,世界品牌实验室在北京发布了2008(第五届)《中国500最具价值品牌》,本报连续五年入选。2008年在瑞典哥德堡召开的第61届世界报业大会上,公布2008年世界日报发行量前100名排行榜,新民晚报名列第48位。2009年6月,世界品牌实验室发布了中国500最具价值品牌中,新民晚报连续第六年入选,并在中国年度最具价值品牌中跻身第129位,是本年度上海地区唯一进入这一榜单的媒体。
目前,《新民晚报》日出32版,周五编辑出版近50个版,主要新闻版面有要闻、经济新闻、社会新闻、教科卫新闻、文化新闻、体育新闻、国内新闻、港澳台新闻、国际新闻等20个新闻版,专刊版面有新民视点、新民证券、新民求职、新民时尚、新民写真、新民汽车、新民康健园、新民网络、新民楼市、新民论坛、五色长廊、读者之声、今日浦东、读书乐、家事、天下游、科学馆、金阳台画刊、桃李芬芳、银发世界、娃娃天地、女性世界、花鸟鱼虫等50多个专刊。
2008年在瑞典哥德堡举行的第61届世界报业大会上,公布2008年世界日报发行量前100名排行榜,新民晚报名列第48位,继续成为上海地区唯一上榜的报纸。国家新闻出版署下属权威机构调查表明,新民晚报在上海地区发行量百万以上,超过排名第2的报纸一倍以上。中国新闻研究中心(www.cddc.net)对全国各地综合类报刊的调查显示,新民晚报为上海市影响力最大、公信力最强的报刊。
2007年4月,新生代市场监测机构发布CMMS2007中国市场与媒体研究(春季)数据,新民晚报日阅读人数达450万人,平均每4个上海人就有1位阅读新民晚报,在上海所有的报纸中具有最大的阅读人数,比第二位的报纸日阅读人数多60%。新民晚报的读者品质、忠诚度,与上海区域文化的粘着力,使她真正成为上海的城市符号。
2007年12月29日,“2007中国报业竞争力监测结果”在北京发布。在这个由国家新闻出版总署报刊司委托进行的权威监测结果中,本报连续4年位居晚报都市类报纸综合竞争力20强内,总排列始终名列前茅。
英文翻译:Xinmin Evening News is the mainstream media of Wenhui Xinmin United Press Group. It was founded on September 9, 1929, and is the earliest and longest published evening news in China. At present, Xinmin Evening News has press stations in Beijing, Shenzhen and the United States. In 1994, Xinmin Evening News established Xinmin International Co., Ltd. in the United States. In 1996, Xinmin Evening News established the U.S. press station. So far, 28 overseas editions of Xinmin Evening News, such as the U.S., Australia, Britain, Spain and Japan, have been established overseas, enabling more and more overseas Chinese readers to see the same day's newspaper. In September 2006, Xinmin Evening News launched xinmin.com; in March 2007, the first community newspaper approved by the state, Xinmin Evening News Community Edition, was launched; in October 2007, the first all-round female magazine in Shanghai, Xinmin Bella, was listed on the market. The new civil newspaper Department has taken shape. As a large newspaper with a circulation of more than one million, Xinmin Evening News has high readers' quality and brand value. On June 2, 2008, the world brand laboratory released 2008 (the fifth session) China's 500 most valuable brands in Beijing. This newspaper has been selected for five consecutive years. At the 61st world press conference held in Gothenburg, Sweden in 2008, Xinmin Evening News ranked 48th in the list of the top 100 circulation of the world daily in 2008. In June 2009, the world brand laboratory released the list of China's 500 most valuable brands, Xinmin Evening News was selected for the sixth consecutive year, and ranked 129th among the most valuable brands in China, which is the only media in Shanghai this year. At present, Xinmin Evening News has 32 sunrise editions, and nearly 50 editions have been edited and published on Friday. The main news pages include 20 news editions, such as important news, economic news, social news, education, science and health news, cultural news, sports news, domestic news, Hong Kong, Macao and Taiwan news, and international news. The special edition includes Xinmin perspective, Xinmin securities, Xinmin job hunting, Xinmin fashion, Xinmin photo, Xinmin automobile, etc , Xinmin health park, Xinmin network, Xinmin real estate market, Xinmin forum, five color corridor, voice of readers, Pudong today, reading music, family affairs, world tour, science museum, golden balcony pictorial, peach and plum fragrance, silver hair world, doll world, women's world, flowers, birds, fish and insects, etc. In 2008, at the 61st world press conference held in Gothenburg, Sweden, Xinmin Evening News ranked 48th in the top 100 circulation of the world daily in 2008, and continued to be the only newspaper in Shanghai. According to a survey conducted by the authoritative organization under the State Press and publication administration, Xinmin Evening News has a circulation of more than one million in Shanghai, more than double that of the No. 2 newspaper. According to the survey of comprehensive newspapers and magazines by China News Research Center (www.cddc. Net), Xinmin Evening News is the most influential and credible newspaper in Shanghai. In April 2007, the new generation market monitoring agency released cmms2007 China market and media research (spring) data. The number of Daily readers of Xinmin Evening news reached 4.5 million, with an average of 1 in 4 Shanghai people reading Xinmin Evening News. It has the largest number of readers in all newspapers in Shanghai, 60% more than the second. The reader's quality and loyalty of Xinmin Evening News and the adhesion of Shanghai regional culture make it a real symbol of Shanghai. On December 29, 2007, "2007 China's newspaper competitiveness monitoring results" was released in Beijing. In the authoritative monitoring results commissioned by the Press Department of the State Administration of press and publication, this newspaper has been ranked among the top 20 urban newspapers in terms of comprehensive competitiveness for four consecutive years, ranking the first in the total.
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