【精武路第一家是哪个国家的品牌?】
耳熟能详的“精武鸭脖”经过几十年的发展已经成为名副其实的武汉城市特产,而“精武路第一家”则是精武鸭脖中当之无愧的代表性品牌。
精武路第一家,因总店 位于曾经老汉口繁华热闹的精武路东首第一家而得名,并延续至今。从1989年开店经营以来,精武路第一家的产品便以其特有的鲜香麻辣的口感,始终如一的质量口碑,深受武汉消费者的喜爱,品牌知名度也逐年扩大,一度成为老一代武汉人家喻户晓的精武鸭脖品牌。
虽经历过城市的发展,精武路的拆迁。精武路第一家的创始人兼总经理吴继学先生仍砥砺前行,不忘初心,守护、传承着人们记忆中的精武味道。2016年公司总斥资近2亿元,历时两年新打造武汉精武人家食品工业园有限公司,园区总占地面积3.6万平方米,每年仅禽肉类产品深加工能力20000吨,整体投产运营后每年营收可实现近6亿元人民币。同时,食品级冷库建筑面积1.8万平方米,库容2万吨,18个作业月台,物流作业区占地7000多平方米,冷链物流产值可达8000万元/年。2018年,园区新拓展制冰业务,年产60000吨机冰以及冰饮、酒吧用特殊食用冰3条生产线正式投产运营。公司已初步实现集食品加工、存储、冷链物流、制冰、营销贸易于一体的现代化食品工业园。并彻底告别了作坊式生产的时代,一艘综合实力强劲的食品巨舰扬帆起航。
目前,精武人家公司体制健全、管理架构完善,现拥有员工200多名,武汉精武路第一家品牌直营门店22家,全国各地加盟店30余家。2018年,随着新园区正式投产,全体精武人意气风发,站在新的起点,迎接新的机遇与挑战。
从方寸小店,到食品巨舰;从市井小食,到城市名片;精武人家以沉淀30年的品牌力量许下梦想的宣言:不忘初心,锐意进取,守护武汉百年精武品牌!
英文翻译:The well-known "Jingwu duck neck" has become a real Wuhan City specialty after decades of development, and "Jingwu road first" is a well deserved representative brand in Jingwu duck neck. The first Jingwu Road, named after the first East Jingwu Road, which used to be bustling and bustling in old Hankou, has continued to this day. Since its opening in 1989, Jingwu road's first product has been loved by Wuhan consumers for its unique delicious and spicy taste and consistent quality word-of-mouth, and its brand popularity has been expanding year by year, once becoming the famous Jingwu duck neck brand of the old generation of Wuhan people. Although experienced the development of the city, Jingwu road demolition. Mr. Wu Jixue, the founder and general manager of Jingwu road's first family, is still forging ahead, keeping in mind his original intention, guarding and inheriting the flavor of Jingwu in people's memory. In 2016, the company invested nearly 200 million yuan to build Wuhan jingwurenjia Food Industrial Park Co., Ltd. for two years. The park covers an area of 36000 square meters, with an annual processing capacity of only 20000 tons of poultry products. After the overall operation, the annual revenue can reach nearly 600 million yuan. At the same time, the building area of food grade cold storage is 18000 square meters, the storage capacity is 20000 tons, 18 operation platforms, the logistics operation area covers more than 7000 square meters, and the output value of cold chain logistics can reach 80 million yuan / year. In 2018, the park newly expanded its ice making business, and three production lines with an annual output of 60000 tons of machine ice, ice drinks and bar special edible ice were officially put into operation. The company has initially realized a modern food industrial park integrating food processing, storage, cold chain logistics, ice making and marketing trade. And completely bid farewell to the era of workshop production, a food giant ship with strong comprehensive strength set sail. At present, Jingwu Renjia company has a sound system and management structure, with more than 200 employees, 22 stores directly under the first brand in Wuhan Jingwu Road, and more than 30 franchise stores all over the country. In 2018, with the new park officially put into production, all Jingwu people are in high spirits and stand at a new starting point to meet new opportunities and challenges. From fangcunxiaodian to food giant ship, from market snacks to city business card, Jingwu people make a declaration of dream with the brand strength of 30 years: never forget the original intention, forge ahead and guard Wuhan century Jingwu brand!
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