【21世纪中国不动产是哪个国家的品牌？】

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1971年，美国加州，美国房地产的传奇人物、杰出的房地产经纪人一一巴特莱尔和费舍尔创办了21世纪不动产。他们敏锐地觉察到特许经营的巨大威力，果断准确的采用特许经营的方式复制成功经验，创立了金色的21世纪品牌。

与其它经营模式相同，特许经营模式遵循着“品牌一一系统一一支持”的循环模式，最终占领更大的市场份额。在21世纪不动产的辞典里，特许经营被概括为“一种获得并保留顾客的商业战略，在现在和未来的消费者心目中建立真实可认知的品牌形象的市场营销系统; 建立可以满足顾客的产品与服务的分销渠道。”而作为商业战略的特许经营的目的则是组成协作网络， 形成一种团体力量，从而获得更大的市场份额。

如今带有现代建筑标志的21世纪商标、金色徽章、金色西装， 在全球刮起了一股金色旋风。它拥有遍布全球71个国家和地区的2562余家特许加盟店， 23392名身着金色制服的专业经纪人已经成为全球公认的不动产专家。21世纪不动产已经成为房地产中介行业的一个传奇，成为全球领先的房地产综合服务提供商之一，在全球多个区域取得令人侧目的业绩。

英文翻译：In 1971, Bartlett and Fisher, legends and outstanding real estate agents of American real estate, founded the real estate of the 21st century in California. They are acutely aware of the great power of franchising, decisively and accurately adopt the way of franchising to copy the successful experience, and create the golden brand of the 21st century. Like other business models, the franchise model follows the circulation model of "brand system support" and eventually occupies a larger market share. In the dictionary of real estate in the 21st century, franchising is summarized as "a business strategy to acquire and retain customers, to establish a real and recognizable brand image marketing system in the minds of present and future consumers, and to establish a distribution channel to meet customers' products and services." The purpose of franchising as a business strategy is to form a cooperative network, to form a group power, so as to obtain a larger market share. Nowadays, the 21st century trademark, golden badge and golden suit with modern architectural logo have blown a golden whirlwind around the world. It has more than 2562 franchise stores in 71 countries and regions around the world, and 23392 professional agents in golden uniforms have become recognized real estate experts in the world. In the 21st century, real estate has become a legend of the real estate intermediary industry, one of the world's leading comprehensive service providers of real estate, and has made remarkable achievements in many regions of the world.

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