【迪莱珂斯是哪个国家的品牌？】

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2002年，作为美国迪莱珂斯国际集团旗下的主打品牌，DILAIKESI时装正式进入中国市场，并在北京成立全资附属机构-北京好中好工贸有限公司。在短短几年时间里，DILAIKESI中国营运中心凭借国际化服装操作经验以及健全的组织机构，成为一家集服装设计、生产制造和市场销售于一体的专业化服装公司，专注于DILAIKESI品牌时装在中国内地的开发和推广。

企业理念：每一位合作伙伴、消费者、员工都是企业的客户，以最大的真心和诚意去服务每一位客户;以专业、高品质、不断创新的角度去打造每件产品;以勇敢的态度去承担责任;以无畏的心态去迎接挑战，追求卓越;

宗旨:"真诚造就品牌，用心服务客户"

企业文化：全力以赴迎接挑战，时刻如履薄冰

企业行为准则：敬业、勤奋、认真、自信、卓越

DILAIKESI品牌为那些有相同生活环境、相同生活品味、不同生活经历的女性群体而服务，设计理念上倡导"创新与时尚融合"，注重新产品开发的品位和独创，在整体风格上追求"简约、优雅、时尚"，使得产品在紧跟国际流行趋势的同时更贴合国内市场，并在市场运作中不断完善产品思路，补充产品内容，延伸产品内涵，尽现产品的流行元素和国际化品位。

"创新、竞争、发展"是DILAIKESI的核心理念，"诚实自信，锐意进取"是DILAIKESI的企业精神，"共存共赢，永续经营"是DILAIKESI的合作之道。面对新的征程，DILAIKESI全体员工将一如既往的为社会提供优质的产品和服务，共铸美好未来!

品牌定位：致力于成功白领女性(30-45岁)打造一个时尚、休闲、个性的空间。

迪莱珂斯：灵动划过指尖，个性尽现…… 

英文翻译：In 2002, dilaikesi fashion officially entered the Chinese market as the main brand of dirax International Group, and established a wholly-owned subsidiary - Beijing haozhonghao industry and Trade Co., Ltd. in Beijing. In just a few years, dilaikesi China operation center has become a professional clothing company integrating clothing design, manufacturing and marketing with its international clothing operation experience and sound organization, focusing on the development and promotion of dilaikesi brand fashion in mainland China. Enterprise philosophy: every partner, consumer and employee is the customer of the enterprise, serving every customer with the greatest sincerity and sincerity; building every product with the professional, high-quality and continuous innovation perspective; taking responsibility with brave attitude; meeting challenges with fearless attitude and pursuing excellence; Tenet: "create brand sincerely, serve customers attentively" corporate culture: go all out to meet challenges, always walk on thin ice corporate code of conduct: dedicated, diligent, serious, self-confident, excellent dilaikesi brand for those who have the same living environment, the same life taste, different life experience of women groups and services, design concept advocates "innovation and fashion integration", pay attention to new products The quality and originality of the development, pursuing "simplicity, elegance and fashion" in the overall style, make the products more suitable for the domestic market while keeping up with the international popular trend, and constantly improve the product ideas in the market operation, supplement the product content, extend the product connotation, and realize the popular elements and international taste of the products. "Innovation, competition and development" is the core concept of dilaikesi, "honesty, self-confidence and forge ahead" is the enterprise spirit of dilaikesi, "coexistence and win-win, sustainable operation" is the way of cooperation of dilaikesi. Facing the new journey, all employees of dilaikesi will, as always, provide high-quality products and services for the society, and create a bright future! Brand positioning: committed to creating a fashionable, leisure and personalized space for successful white-collar women (30-45 years old). Delicus: smart fingertips, personality  

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