【北京稻香村是哪个国家的品牌？】

自公元1895年金陵人郭玉生南菁北迁、落户前门观音寺，到1983年老掌柜刘振英勇担重任、小胡同里艰难复业，再到现在第五代掌门人毕国才继往开来、开辟发展新篇章，北京“稻香村”已在京城薪火相传悠悠百年。

公司拥有166家连锁店，一个物流配送中心，600多个销售网点和独具特色的社区连锁店体系；一个占地200亩、建筑面积14万平方米的现代化生产基地；生产糕点、肉食、速冻食品、月饼、元宵、粽子等特色食品，共16大类600多个品种。

如今，改制为食品有限责任公司的“北京稻香村”，以稳健、迅猛的增长态势，领跑着中国传统食品业的健康发展。

北京稻香村始终坚持“弘扬中华食品文化，把美食、健康和快乐带给所有人”的企业使命，在继承“前店后厂、自产自销”传统经营模式精髓基础上探索出“一体两翼、工商互动”的事业发展模式——以稻香村企业为主体，一手抓食品加工业，一手抓商业销售，二者互动。

英文翻译：Guo Yusheng, a Jinling native, moved to the north and settled in Guanyin Temple of Qianmen in 1895. In 1983, Liu Zhenying, an old shopkeeper, shouldered heavy responsibilities and returned to work in a small alley. Now, Bi Guocai, the fifth generation of shopkeeper, has been carrying on the past and opening up a new chapter of development. Daoxiang village in Beijing has been passed on for hundreds of years. The company has 166 chain stores, a logistics distribution center, more than 600 sales outlets and a unique community chain store system; a modern production base covering an area of 200 mu, with a building area of 140000 square meters; the production of cakes, meat, frozen food, moon cakes, Lantern Festival, zongzi and other characteristics of food, a total of 16 categories and more than 600 varieties. Now, Daoxiang village in Beijing, transformed into a food limited liability company, is leading the healthy development of traditional Chinese food industry with a steady and rapid growth trend. Beijing Daoxiang village always adheres to the enterprise mission of "carrying forward Chinese food culture, bringing food, health and happiness to all people", and explores a business development model of "one body, two wings, industrial and commercial interaction" on the basis of inheriting the essence of the traditional business model of "front store, back factory, self-produced and self sold" -- Taking Daoxiang village enterprises as the main body, focusing on food processing industry, commercial sales and second-hand sales Interaction.

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