【伊利是哪个国家的品牌?】
内蒙古伊利实业集团股份有限公司是全国乳品行业龙头企业之一,是国家520家重点工业企业和国家八部委首批确定的全国151家农业产业化龙头企业之一,是北京2008年奥运会唯一一家乳制品赞助商,也是中国有史以来第一个赞助奥运会的中国食品品牌。
伊利集团下设液态奶、冷饮、奶粉、酸奶和原奶五大事业部,所属企业八十多个,生产的具有清真特色的“伊利”牌雪糕、冰淇淋、奶粉、奶茶粉、无菌奶、酸奶、奶酪等1000多个品种通过了国家绿色食品发展中心的绿色食品认证。
伊利雪糕、冰淇淋连续十年产销量居全国第一,伊利超高温灭菌奶连续七年产销量居全国第一,伊利奶粉、奶茶粉产销量一直稳居全国前三位,2005年,伊利奶粉市场占有率居全国第一位。
2005年11月16日,伊利集团正式成为北京2008年奥运会独家乳制品赞助商,成为中国有史以来第一个赞助奥运会的中国食品品牌。自签约之日起,伊利将为来自全世界二百多个国家参加奥运会的全球顶级运动员、教练员、奥运会官员以及所有奥运会相关人员提供安全、健康、优质的系列乳制品。
奥运会对于赞助产品和企业的选择标准,几乎等同于全世界最高的标准。伊利从所有乳制品品牌当中脱颖而出,标志着伊利的奶源建设、工艺水平、产品结构、质量保障体系、技术保障体系、产品供应网络体系、业绩和整体实力、企业未来发展前景、服务能力等均通过了全球最高的品质验证。
北京奥运会将成为伊利发展历程的一个全新起点,是伊利品牌发展战略的一个重要里程碑,也是中国乳业迄今为止取得的最高成就。
今天的伊利集团,以不断创新、追求人类健康生活为己任,专注乳业,立足中国,放眼世界,为早日实现2010年进入世界乳业20强,2015年进入世界乳业10强的宏伟目标而努力!
英文翻译:Inner Mongolia Yili Industry Group Co., Ltd. is one of the leading enterprises in the dairy industry in China. It is one of the 520 key industrial enterprises in China and 151 leading enterprises in agricultural industrialization determined by the eight ministries and commissions of the state. It is the only dairy sponsor of the 2008 Olympic Games in Beijing and the first Chinese food brand to sponsor the Olympic Games in China. Yili Group has five business divisions, i.e. liquid milk, cold drink, milk powder, yoghurt and raw milk, with more than 80 affiliated enterprises, and more than 1000 varieties of "Yili" brand ice cream, ice cream, milk powder, milk tea powder, sterile milk, yoghurt and cheese with halal characteristics have passed the green food certification of national green food development center. Yili ice cream and ice cream ranked first in China for ten consecutive years, Yili UHT milk ranked first in China for seven consecutive years, Yili milk powder and milk tea powder ranked first in China for three consecutive years, and Yili milk powder market share ranked first in China in 2005. On November 16, 2005, Yili Group officially became the exclusive dairy sponsor of Beijing 2008 Olympic Games and the first Chinese food brand to sponsor the Olympic Games. From the date of signing the contract, Yili will provide safe, healthy and high-quality dairy products for the world's top athletes, coaches, Olympic officials and all Olympic related personnel from more than 200 countries participating in the Olympic Games. The selection criteria for sponsorship products and enterprises in the Olympic Games are almost equal to the highest standards in the world. Yili stands out from all dairy products brands, marking that Yili's milk source construction, technology level, product structure, quality assurance system, technology assurance system, product supply network system, performance and overall strength, future development prospect of the enterprise, service ability, etc. have passed the highest quality verification in the world. Beijing Olympic Games will become a new starting point of Yili's development process, an important milestone of Yili's brand development strategy, and the highest achievement of China's dairy industry so far. Today's Yili Group, with continuous innovation and the pursuit of healthy human life as its mission, focuses on the dairy industry, bases itself on China and looks to the world, and strives to achieve the grand goal of entering the world's top 20 dairy industry in 2010 and top 10 dairy industry in 2015 as soon as possible!
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