我要投票 板城在白酒行业中的票数:183
· 外 推 电 报 ·
2025-04-02 13:45:06 星期三

【板城是哪个国家的品牌?】

板城是什么牌子?「板城」是 承德乾隆醉酒业有限责任公司 旗下著名品牌。该品牌发源于河北,由创始人张春生在1990期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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承德乾隆醉酒业有限责任公司前身是一家有着几百年历史的烧酒作坊,相传乾隆三十八年,乾隆皇帝与宠臣纪晓岚微服私访至下板城庆元亨酒店,突闻酒香扑鼻,遂进店畅饮。君臣二人酒兴之余,诗兴大发,乾隆皇帝先声夺人,命出上联“金木水火土”,纪晓岚才思敏捷,聪颖过人,巧对下联“板城烧锅酒”。这一下联不仅把木、土、火、金、水分别嵌入“板城烧锅酒”中,并且分别相克于“金木水火土”,君臣佐使恰到好处。此联一出,乾隆皇帝连声称赞:“好酒!好联!”,并趁兴御笔亲书赐于小店,自此“板城烧锅酒”名扬四海。

承德乾隆醉酒业有限责任公司始建于1956年,企业经过近半个世纪的发展,历经沉浮,到上个世纪九十年代中期,逐渐发展壮大,特别是2001年企业由国营企业改造成股份制企业以来,企业进一步挖掘传统工艺,走科技兴修修企之路,建立现代化营销网络,使企业取得了快速发展。

公司自1956年重建至今,经历了半个世纪的发展。目前拥有总资产3亿元,在职员工1200多人。拥有现代化程度较高的12条罐装生产线,实现了传统工艺与现代工艺的完美结合。同时,公司不断开发新产品,提高生产和存储能力;现在年生产能力达到1.8万吨,能够存储成品酒30万件,存储半成品酒2000多吨。主要生产板城烧锅酒、紫塞明珠两大系列共200多个品种中、高档白酒。主导产品以优质高粱和小麦为主要原料,采用传统老五甑工艺和现代微生物技术相结合,经固态泥池双轮发酵,以中温大曲为糖化发酵剂,人工窖泥、双轮发酵,量质摘酒,分级储存,自然老熟,精心勾兑而成。酒体纯正、酒液清亮如晶,窖香浓郁;具有落喉爽净、回味悠长,饮后口不干、不上头的特点,畅销河北省整个城乡市场,并远销山西、陕西、甘肃、青海、山东、河南、内蒙、辽宁、黑龙江、吉林、天津、北京、江苏、上海等十几个省市、自治区市场。企业经济效益逐年稳步提高:2005年实现销售收入2.5亿元,创利税8500万元;2006年实现销售收入3.2亿元,创利税1.1亿元;2007年实现销售收入3.4亿元,利税1.2亿元。公司已逐渐涉足餐饮、住宿、洗浴、房屋出租、衬塑管件等行业,向着集团化、多元化的现代化集团企业发展。

多年来,公司先后荣获“全国诚信企业”、“消费者信得过企业”、“河北省名牌产品”、“中华文化名酒”、“中华老字号”、“中国名酒”等上百项荣誉;连续十四年被中国中轻产品质量保障中心授予“监制产品质量信得过企业”称号,2001年度和2003年度,连续两届荣获联合国包装组织的“世界之星”包装大奖。2004年,企业跻身全国“白酒百强企业”行业,2007年,板城烧锅酒被河北省文化厅列入非物质文化遗产名录,“板城”商标继2005年又被认定为中国驰名商标,板城商标被评为“全国消费者最喜爱的百强商标”。

英文翻译:Chengde Qianlong drunken Liquor Co., Ltd. was formerly a liquor making workshop with a history of hundreds of years. It is said that in the 38th year of Qianlong, Emperor Qianlong and his favorite minister Ji Xiaolan visited qingyuanheng hotel in Xiabancheng in private. They suddenly heard the fragrance of the wine and entered the shop for a drink. When the emperor and his officials were drinking, their poems were flourishing. Emperor Qianlong was the first to win the title of "gold, wood, water, fire and earth". Ji Xiaolan was quick in thinking and intelligent, and skillfully wrote "Bancheng Shaoguo wine" to the next couplet. This couplet not only embeds wood, earth, fire, gold and water into "Bancheng Shaoguo wine", but also contrasts them with "gold, wood, water, fire and earth", which is just right. When the couplet came out, Emperor Qianlong praised: "good wine! Good union! " "Bancheng Shaoguo liquor" is famous all over the world. Chengde Qianlong drunken Liquor Co., Ltd. was founded in 1956. After nearly half a century of development and ups and downs, the company gradually developed and expanded in the mid-1990s. Especially since the state-owned enterprise was transformed into a joint-stock enterprise in 2001, the company has further explored the traditional technology, followed the road of science and technology, established a modern marketing network, and enabled the enterprise to take It has developed rapidly. Since its reconstruction in 1956, the company has experienced half a century of development. At present, it has a total assets of 300 million yuan and more than 1200 employees. It has 12 modern canning production lines, realizing the perfect combination of traditional technology and modern technology. At the same time, the company continues to develop new products and improve production and storage capacity; now the annual production capacity has reached 18000 tons, which can store 300000 pieces of finished wine and more than 2000 tons of semi-finished wine. It mainly produces more than 200 kinds of medium and high-grade liquor, including Bancheng Shaoguo liquor and Zisai Mingzhu liquor. The main products are high-quality sorghum and wheat as the main raw materials, using traditional five steamer technology and modern microbial technology, through solid-state mud tank double round fermentation, medium temperature Daqu as saccharification fermentation agent, artificial pit mud, double round fermentation, quantity and quality wine picking, classification storage, natural aging and careful blending. The liquor is pure in body, clear as crystal, and rich in cellar fragrance. It has the characteristics of clear throat, long aftertaste, dry mouth and no head after drinking. It is popular in the whole urban and rural market of Hebei Province, and exported to more than ten provinces and autonomous regions such as Shanxi, Shaanxi, Gansu, Qinghai, Shandong, Henan, Inner Mongolia, Liaoning, Heilongjiang, Jilin, Tianjin, Beijing, Jiangsu, Shanghai, etc. The economic benefits of the enterprise have been steadily improved year by year: in 2005, the sales revenue was 250 million yuan and the profit tax was 85 million yuan; in 2006, the sales revenue was 320 million yuan and the profit tax was 110 million yuan; in 2007, the sales revenue was 340 million yuan and the profit tax was 120 million yuan. The company has gradually involved in catering, accommodation, bathing, housing rental, lining plastic pipe fittings and other industries, towards the group, diversified development of modern group enterprises. Over the years, the company has won hundreds of honors, such as "national integrity enterprise", "consumer trustworthy enterprise", "Hebei famous brand product", "Chinese culture famous wine", "Chinese time-honored brand", "Chinese famous wine", etc.; it has been awarded the title of "trustworthy enterprise for supervising product quality" by China Light and medium product quality assurance Center for 14 consecutive years; in 2001 and 2003, it has been awarded the title of "trustworthy enterprise for supervising product quality" It has won the "star of the world" packaging award of the United Nations Packaging Organization for two consecutive years. In 2004, the company became one of the "top 100 liquor enterprises" in China. In 2007, Bancheng Shaoguo liquor was listed in the intangible cultural heritage list by Hebei Provincial Department of culture. After 2005, Bancheng trademark was recognized as a well-known trademark in China. Bancheng trademark was rated as "the top 100 most favorite trademarks of consumers in China".

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