我要投票 小王子在雪饼行业中的票数:184
· 外 推 电 报 ·
2025-04-03 09:54:23 星期四

【小王子是哪个国家的品牌?】

小王子是什么牌子?「小王子」是浙江小王子食品股份有限公司旗下著名品牌。该品牌发源于浙江省杭州市,由创始人王建在1988年期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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浙江小王子食品股份有限公司创办于1992年,是从创办于1988年的临安县粮油饲料工业公司发展而来,总部坐落在国内生态旅游城市-----杭州临安市内。是一家集食品研发、生产、销售为一体的新型休闲食品生产企业。目前经营“粮食及制品、方便面、中式糕点、饼干、膨化食品、非酒精饮料、土特产、果冻、糖果、饲料、腌制干制蔬菜、食用菌制品、植物蛋白肉、非发酵性豆制品的生产、加工、销售,经营进出口业务”。注册资本2018万元。占地350亩,员工1300余人。在全国膨化食品行业排名第二位。于2005年进入中国食品工业(饼干行业)影响力企业,是中国食品工业科技进步优秀企业,是参与国家“膨化食品”标准制定的企业之一。2004年被评为浙江省骨干农业龙头企业,是我国大陆首家独立拥有膨化米制品生产设备和生产工艺技术的企业,自2004年起进入浙江省食品行业双百强企业,是临安市工业大集团大企业。

公司下辖杭州临安小王子食品有限公司、杭州临安小天使食品有限公司、辽宁小王子食品有限公司、山东临清小王子食品有限公司四个全资子公司。

1996年导入IS09001质量管理体系,1997年通过了体系认证,确立“关注顾客,提供安全、新颖、美味食品;全员参与、持续改进,追求顾客满意”为本企业的质量方针,严格按照体系规范运作,从原辅材料采购、生产管理、产品运输服务各个环节严格质量控制。2004年通过“GMP”(食品生产良好操作规范)认证,2005年通过“HACCP"(食品安全)认证。“小王子”产品每年在国家技术监督部门的抽查中合格率达100%。“小王子”商标和小王子产品从2000起至今一直被确认为浙江省著名商标和浙江省名牌产品。依靠品牌的力量,如今“小王子”香雪饼、鲜米饼、聪明棒、薯片、薯条、麦烧、鲜贝酥、蛋黄派、饼干、谷餐肉、冰道十大系列260余个品种规格的膨化食品销往全国25个省市自治区,部分产品出口至美国、南韩、新西兰、希腊、荷兰、澳大利亚等十余个国家和香港等地区。

为了不断扩大市场,实现小王子在膨化食品领域“做精、做专、做强”的战略目标,企业在今后三年征地200亩,总投资2亿元,建成具有现代化生产线的食品生产基地,全部建成后将形成年产8万吨的膨化食品生产基地。首期工程投资1亿元,建成年产3万吨膨化食品生产基地,于2009年底前正式投产,为小王子可持续发展打下坚实的基础。


英文翻译:Zhejiang little prince Food Co., Ltd. was founded in 1992. It is developed from Lin'an County grain, oil and feed industry company founded in 1988. Its headquarter is located in the domestic eco-tourism city - Lin'an City, Hangzhou. Is a set of food research and development, production, sales as one of the new leisure food production enterprises. At present, it is engaged in the production, processing and sales of "grain and products, instant noodles, Chinese pastries, biscuits, expanded food, non-alcoholic beverages, local specialties, jelly, candy, feed, pickled and dried vegetables, mushroom products, vegetable protein meat, non fermented bean products, as well as import and export business". The registered capital is 2018 million yuan. It covers an area of 350 Mu and employs more than 1300 people. It ranks second in the expanded food industry in China. In 2005, it entered into the influential enterprise of China's food industry (biscuit industry). It is an outstanding enterprise in the scientific and technological progress of China's food industry and one of the enterprises participating in the formulation of the national "puffed food" standard. In 2004, it was rated as the backbone agricultural leading enterprise in Zhejiang Province. It is the first enterprise in mainland China that independently owns the production equipment and technology of expanded rice products. Since 2004, it has entered the top 100 enterprises in the food industry of Zhejiang Province and is a large enterprise of Lin'an industrial group. The company has four wholly-owned subsidiaries: Hangzhou Lin'an little prince Food Co., Ltd., Hangzhou Lin'an Little Angel Food Co., Ltd., Liaoning little prince Food Co., Ltd. and Shandong Linqing little prince Food Co., Ltd. In 1996, IS09001 quality management system was introduced, and in 1997, it passed the system certification. It established the quality policy of "pay attention to customers, provide safe, novel and delicious food; participate in, continuously improve, and pursue customer satisfaction". It operated in strict accordance with the system specifications, and strictly controlled the quality of raw and auxiliary materials procurement, production management, and product transportation services. In 2004, it passed the GMP certification and in 2005, it passed the HACCP certification. "Little Prince" products in the national technical supervision department in the spot check qualified rate of 100%. "Little Prince" trademark and little prince products have been recognized as famous trademarks and famous brand products in Zhejiang Province since 2000. Relying on the strength of the brand, more than 260 kinds and specifications of puffed food in ten series, namely "Little Prince" Xiangxue cake, fresh rice cake, smart stick, potato chips, chips, wheat stew, fresh Beisu, egg yolk pie, biscuit, cereal meat and ice path, are sold to 25 provinces and autonomous regions in China, and some products are exported to more than 10 countries such as the United States, South Korea, New Zealand, Greece, Netherlands and Australia Port and other areas. In order to continuously expand the market and achieve the strategic goal of "being refined, specialized and strong" in the field of expanded food, the enterprise will acquire 200 mu of land in the next three years, with a total investment of 200 million yuan, and build a food production base with modern production lines. After completion, an expanded food production base with an annual output of 80000 tons will be formed. The first phase of the project invested 100 million yuan to build an annual production base of 30000 tons of expanded food, which was officially put into production by the end of 2009, laying a solid foundation for the sustainable development of xiaoprince.

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本页详细列出关于小王子的品牌信息,含品牌所属公司介绍,小王子所处行业的品牌地位及优势。
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