【鸡仔唛Chicks是哪个国家的品牌?】
鸡仔唛是为每个人打造贴心内衣的香港品牌。鸡仔唛是以待家人的心去对待每一位顾客。鸡仔唛承诺用卓越的品质、舒适的穿着感及简约的设计,是令每个人都如拥抱般感受的温暖亲切感。
鸡仔唛的故事源于30年代末社会不稳的香港。虽然前景不明亮,但谭氏却在这个时间,开设震欧线衫厂,从事成衣出口业务,凭着努力不懈与坚强毅力,在工作团队共同努力之下,成功开创一番事业。
鸡仔唛的诞生
经历过40至50年代动荡的社会,震欧有感当时香港生活艰难、物资匮乏,将安身齐家、丰衣足食的愿景打造品牌鸡仔唛,并且形象地以三只羽毛丰满的可爱小鸡来表达。三只小鸡的背后蕴含着对当时社会民生的寄望:低头正在吃着谷物的小鸡寄寓丰衣足食;神态自若坐着的小鸡则寓意生活安逸;昂首挺胸的小鸡代表探索不同领域、高瞻远瞩、展望未来。
寻求机遇的精神
丰衣足食、生活安逸及社会昌盛繁荣,正好是当时关切的民生话题。鸡仔唛选用了昂首挺胸、活力充沛的小鸡作为品牌商标,意味不断向前、寻求机遇、展望未来作为品牌精神。受到市民大众深深地欢迎,而三只小鸡的油画包装更是成为每个家庭里大厅的装饰。从此,鸡仔唛秉承这个精神不分季节的用心为每个家庭的成员打造优良耐用、人人消费得起的产品。
延续拥抱温暖的感觉
时至今日,鸡仔唛仍然以卓越品质,去满足顾客一年四季不同需要与喜好。鸡仔唛的产品注重舒适度和细节手工。设计简单实用,让每位顾客穿着之后,除了舒适自在之外,还拥有愉快心情。并透过鸡仔唛的产品,促进人与人之间的联系,让每个人感受到拥抱般温暖亲切感。
英文翻译:The chicken logo is a Hong Kong brand for everyone to create intimate underwear. Chicken mark is to treat every customer with the heart of family. Chicken mark promises to make everyone feel warm and friendly like a hug with excellent quality, comfortable wearing and simple design. The story of jizai mark originated from Hong Kong, which was unstable in the late 1930s. Although the prospect is not bright, Tan Shi, at this time, set up zhen'ou sweater factory, engaged in the export business of ready-made clothes. With unremitting efforts and strong willpower, with the joint efforts of the working team, he successfully started a business. The birth of chicken mark experienced a turbulent society from the 1940s to the 1950s. Zhenou felt that Hong Kong had a difficult life and a lack of materials at that time. He built the brand chicken mark with the vision of living in peace and living in plenty, and expressed it vividly with three plump and lovely chickens. Behind the three chicks lies the hope for the people's livelihood at that time: the chicks who bow their heads and are eating grains have plenty of food and clothing; the chicks who look like they are sitting on their own have a comfortable life; the chicks who hold their heads up stand for exploring different fields, looking forward to the future. The spiritual abundance of food and clothing, the ease of life and the prosperity of the society are just the topics of people's livelihood concerned at that time. Chicken mark selects the cockerel with high head and full of vitality as the brand trademark, which means to keep moving forward, seeking opportunities and looking forward to the future as the brand spirit. It is deeply welcomed by the public, and the oil painting packaging of the three chickens becomes the decoration of the hall in each family. Henceforth, jizai mark, adhering to this spirit, has made products of high quality, durable and affordable for every family member. Continue to embrace the warmth of the feeling to this day, chicken mark is still outstanding quality to meet customers' different needs and preferences throughout the year. The products of jizai mark pay attention to comfort and details by hand. The design is simple and practical, which makes every customer feel comfortable and happy after wearing. And through the products of chicken mark, we can promote the contact between people and make everyone feel warm and warm like a hug.