【冻情鲜意是哪个国家的品牌?】
鲜意希望给您带来保鲜卫生的优质食品
快节奏的时代,丰富和忙碌的工作和生活,使得人们用在烹饪和就餐的时间越来越少;药物和添加剂的滥用,造成食材和食品的污染,威胁着人们的身体健康;一方面,人们需要美味丰富和营养的食品,另一方面食品安全问题又使得人们获取优质安全食品变得日益艰难。
从事生鲜食品行业工作的鲜意团队,希望凭着几十年快消食品,特别是生鲜食品的采购和供应链及物流管理经验,专注于将全球及国内各地优质食品,特别是优质保鲜卫生食品引入中国广大居民的生活。
鲜意公司团队
鲜意总部位于上海,在北京设有分部,并将在2016年下半年设立华南分部。
鲜意不仅拥有从业数十年的品类大师,还有在多国从事商品采购的买手,更特别配置质保和营养专家,为产品质量把控和营养搭配提供专业意见。
鲜意还有一支供应链和物流管理队伍,不仅为本公司的供应链和物流管理出谋划策,还能给客户提供管理和实施方案。
鲜意商品及其管理
鲜意集十多年国际大型卖场的生鲜食品的管理经验和对中国市场需求的了解,将组合一系列丰富的产品品类,包括水产、肉类、烘焙、豆乳制品、酒类、果蔬, 以及速煮和休闲食品等,多为低温类的冷冻、冰鲜、生鲜和日配产品。除了引入各国经典产品系列外,鲜意还不断挖掘新奇特产品,补充产品的新生力量,鼓励创新,适应新生代的需求。
鲜意积极深入产区与供应商交流和接触,了解产品的优势所在、较佳储存和运输方式,以及食用方法,包括饮食文化的地域性和时令性等,同时将不遗余力向销售参与者和消费者展示和推广,为生活在快节奏的社会环境下的消费者创造一个尽可能贴合健康自然生活方式的饮食环境,使得人们在努力工作的同时能享受经济发展带来的成果。
鲜意销售渠道及配套服务
鲜意除了与国内的食品集团,零售企业及餐饮业客户合作发展线下实体销售渠道,还将在2015年下半年搭建线上销售平台,满足不同客户的产品和服务需求。
鲜意还建立并不断完善品控管理和冷链配送网络,一方面希望与各国和各地优质产品的供应商建立和保持稳固的合作关系,共同完善供应链体系,提高整体供应链效率,另一方面从产品甄选、供应商服务水平、冷链配送和用户使用等环节层层把关,将食品品质管控作到尽善尽美,努力将原始的产品品质传达给中国消费者,满足人们日益提高的食品品质和安全保障的要求。
英文翻译:Xianyi hopes to bring you a fast-paced era of fresh and sanitary high-quality food, rich and busy work and life, making people spend less and less time in cooking and dining; the abuse of drugs and additives, resulting in the pollution of food materials and food, threatening people's health; on the one hand, people need delicious and nutritious food, on the other hand, food safety issues It also makes it increasingly difficult for people to obtain high-quality and safe food. With decades of experience in purchasing, supply chain and logistics management of fast-moving food, especially fresh food, Xianyi team, engaged in fresh food industry, hopes to focus on introducing global and domestic high-quality food, especially high-quality fresh-keeping and sanitary food, into the lives of Chinese residents. The team of Xianyi company is headquartered in Shanghai, with a branch in Beijing and a South China branch in the second half of 2016. Xianyi not only has the category masters who have been engaged in the industry for decades, but also has buyers who are engaged in commodity procurement in many countries, especially equipped with quality assurance and nutrition experts to provide professional advice for product quality control and nutrition matching. Xianyi also has a supply chain and logistics management team, which not only provides advice for the company's supply chain and logistics management, but also provides customers with management and implementation plans. Fresh Italian products and management fresh Italian products gather more than ten years of management experience of fresh food in international large-scale stores and understanding of Chinese market demand, and will combine a series of rich product categories, including aquatic products, meat, baking, soy milk products, wine, fruits and vegetables, as well as fast cooking and leisure food, mostly low-temperature frozen, frozen, fresh and daily matching products. In addition to the introduction of the classic product series of various countries, Xianyi also constantly excavates new and strange products, supplements the new force of products, encourages innovation and meets the needs of the new generation. Xianyi will actively communicate and contact with suppliers in the production area, understand the advantages of products, better storage and transportation methods, as well as food methods, including the regional and seasonal nature of food culture, and will spare no effort to show and promote it to sales participants and consumers, so as to create a healthy natural life as much as possible for consumers living in a fast-paced social environment The way of eating environment makes people enjoy the fruits of economic development while working hard. In addition to cooperating with domestic food groups, retail enterprises and customers in the catering industry to develop offline physical sales channels, Xianyi will also build an online sales platform in the second half of 2015 to meet the product and service needs of different customers. Xianyi has also established and constantly improved the quality control management and cold chain distribution network. On the one hand, it hopes to establish and maintain a stable cooperative relationship with suppliers of high-quality products from all countries and regions, jointly improve the supply chain system and improve the overall supply chain efficiency. On the other hand, it will check the links such as product selection, supplier service level, cold chain distribution and user use, and control the food quality control To achieve perfection, strive to convey the original product quality to Chinese consumers and meet the requirements of people's increasing food quality and safety assurance.
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