【六必居是哪个国家的品牌?】
“六必居”始建于明朝嘉靖年间(公元1530年),至今已有480年历史,是中华老字号企业。“六必居”品牌作为国内的知名品牌,始终坚持“质量第一、安全第一、顾客至上、诚信服务、遵守法规、持续发展”的经营思想,恪守“黍稻必齐,陶瓷必良,曲蘖必实,火候必得,湛炽必洁,水泉必香”的“六必”精神。2000年公司进行了整体改制,把纯国有的管理型公司转制为多元化的股份制企业,建立起了现代企业运营机制。
北京六必居食品有限公司是以农产品大豆、小麦及各类蔬菜为主要加工原料的生产酱腌菜、酱类调味品的专业化公司。拥有国内一流的生产设备、强大的技术力量、科学化的管理模式,经过十几代人的努力,市场经济的洗礼,历经沧桑,发展成国内同行业规模最大的酱腌菜、调味食品加工企业。2009年生产酱、酱腌菜产品达5万余吨,销售额2.5亿元,在中国调味品著名品牌企业50强排行榜中,酱类、酱腌菜产量、销售收入名列前茅。
目前公司以“六必居”品牌为龙头,以“天源”、“桂馨斋”品牌为依托,实行统一采购、统一标准、统一生产、统一销售、统一核算的经营管理,有效降低了成本,经济效益逐年良性递增。近年来为了适应市场需求,公司加大了产品研发力度,投入大量资金对现有车间及设备进行更新改造,扩大规模,机械化水平不断提高,为提高产品的科技含量,公司不断的进行工艺改造和新产品的开发,有效增强了企业的市场竞争力,已成为老字号中实力较为雄厚,具有广阔发展前景的现代化调味食品生产加工企业。
“六必居”的销售网络遍布东北、华北、西北、江南等地,专业销售网点和总经销点3000余个,公司拥有国家进出口检验检疫总局认可的出口车间和自营出口权。六必居产品已经销往美国、加拿大、澳大利亚、新加坡、韩国、欧洲等十几个国家和地区,出口量连年递增。
“六必居”食品是历年“两会”、奥运会及国庆庆典等国家重要活动的特供食品,“六必居”做为北京食品行业中的一员,将进一步加强管理,完善现代营销、研发、核算等机制,加强“六必居”的企业文化建设,用“六必居”的优质产品和老字号的优良信誉,向国人和世界展示六必居的食品文化,秉承传统,为弘扬中国食品文化做出中华老字号企业的贡献。
英文翻译:Liubiju was founded in the Jiajing period of the Ming Dynasty (1530 AD) and has a history of 480 years. It is a time-honored brand enterprise in China. As a well-known brand in China, Liubiju brand always adheres to the business philosophy of "quality first, safety first, customer first, honest service, compliance with laws and regulations, and sustainable development", and adheres to the spirit of "Liubiju", i.e., "millet and rice must be together, ceramics must be good, tillers must be solid, fire must be obtained, Zhan blazing must be clean, and water springs must be fragrant.". In 2000, the company carried out an overall restructuring, transforming the pure state-owned management company into a diversified joint-stock enterprise, and established a modern enterprise operation mechanism. Beijing Liubiju Food Co., Ltd. is a specialized company that produces pickles and sauces with agricultural products of soybean, wheat and various vegetables as the main processing materials. With the first-class production equipment, strong technical force and scientific management mode, through the efforts of more than ten generations and the baptism of market economy, it has developed into the largest pickle and seasoning food processing enterprise in the same industry in China. In 2009, it produced more than 50000 tons of sauce and pickle products, with a sales volume of 250 million yuan. In the top 50 famous brand enterprises of Chinese condiments, the output and sales revenue of sauce and pickle were among the top. At present, the company takes "Liubiju" brand as the leader, Tianyuan and guixinzhai brand as the support, implements the operation management of unified purchase, unified standard, unified production, unified sales and unified accounting, effectively reduces the cost, and the economic benefit increases year by year. In recent years, in order to meet the market demand, the company has increased product research and development, invested a lot of funds to update and transform the existing workshop and equipment, expanded the scale, and constantly improved the mechanization level. In order to improve the scientific and technological content of products, the company has constantly carried out technological transformation and the development of new products, effectively enhancing the market competitiveness of the enterprise, which has become a relatively strong force among the old brands It is a modern seasoning food production and processing enterprise with broad development prospect. The sales network of "Liubiju" covers the northeast, North China, northwest, Jiangnan and other places, with more than 3000 professional sales outlets and general distribution points. The company has the export workshop and self export right approved by the General Administration of import and export inspection and Quarantine of the people's Republic of China. Liubiju products have been sold to more than ten countries and regions, such as the United States, Canada, Australia, Singapore, South Korea, Europe, etc., with the export volume increasing year by year. As a member of Beijing food industry, Liubiju will further strengthen management, improve modern marketing, research and development, accounting and other mechanisms, strengthen the corporate culture construction of Liubiju, and use the high-quality products of Liubiju and the good reputation of old brands to The Chinese people and the world display the food culture of Liubiju, uphold the tradition, and contribute to the promotion of Chinese food culture.
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