我要投票 OSM欧诗漫在护肤品行业中的票数:244
· 外 推 电 报 ·
2025-01-22 12:49:15 星期三

【OSM欧诗漫是哪个国家的品牌?】

OSM欧诗漫是什么牌子?「OSM欧诗漫」是 浙江欧诗漫集团有限公司 旗下著名品牌。该品牌发源于浙江省湖州市,由创始人沈志荣在2003-08-19期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

欧诗漫集团创建于1967年,地处中国人工养殖淡水珍珠发源地——浙江德清,是国内唯一集珍珠养殖、珍珠饰品、珍珠化妆品、珍珠医药保健品产、供、销于一体的综合性开发企业。1968年,第一颗人工养殖的淡水珍珠在欧诗漫孕育而出。

目前集团下属7家控股子公司,拥有亚洲最大的淡水珍珠深加工科研基地,主导产品欧诗漫珍珠化妆品是联合国第四届世界妇女大会唯一指定产品,连续五届成为浙江名牌产品,欧诗漫珍珠系列产品成为浙江省首选旅游特产,纳米珍珠粉制备技术荣获国家发明专利,是国家级高新技术产品,国家重点新产品,欧诗漫商标被认定为驰名保护。

四十多年来,欧诗漫以强烈的社会责任感,以“扬珍珠文化,树百年品牌”为己任,勇于探索,与时俱进,成长为一个有较强代表性的民族企业,品牌知名度走进千家万户。近年来,欧诗漫把握住经济发展良机,走上快速发展的道路,集团以“大珍珠品牌”为发展战略,依托管理和技术优势,全体员工群策群力,与市场博弈、与挑战较量,在市场的“寒流”中“强健体魄”,开中国化妆品文化营销先河,投入巨资成功举办《美丽梦想,同一首歌,相约欧诗漫》大型演唱会,聘请当红影星孙红雷、张静初、伊能静为代言人,在央视、湖南卫视等强势媒体投放广告,成功打造欧诗漫大珍珠品牌形象,集团各项经济指标增长均在20%以上。

未来十年,是欧诗漫崛起的关键期。欧诗漫将以珍珠文化、百花特色为重点,打造品牌软实力,2020年,欧诗漫化妆品零售额突破100亿,做中国珍珠化妆品第一品牌,欧诗漫品牌做成中国一线品牌。2030年,欧诗漫将成为独具特色的世界级珍珠第一品牌,做一个为国人量身打造、传承传统珍珠文化、世界一流的健康美丽企业。

英文翻译:Founded in 1967, Osman group is located in Deqing, Zhejiang Province, the birthplace of cultured freshwater pearls in China. It is the only comprehensive development enterprise in China that integrates the production, supply and marketing of pearl culture, pearl jewelry, pearl cosmetics, pearl medicine and health products. In 1968, the first cultured freshwater pearl was born in oshiman. At present, the group has seven holding subsidiaries and the largest scientific research base for deep processing of freshwater pearl in Asia. The leading product, Osman pearl cosmetics, is the only designated product of the fourth World Women's Congress of the United Nations. It has become a famous brand product in Zhejiang Province for five consecutive years. Osman Pearl series products have become the preferred Tourism Specialty in Zhejiang Province. The preparation technology of nanometer pearl powder has won the national invention patent, It is a national high-tech product, a national key new product, and its trademark is recognized as well-known protection. Over the past 40 years, with a strong sense of social responsibility and the responsibility of "promoting pearl culture and building a century old brand", Osman has been brave to explore and keep pace with the times, and has grown into a strong representative national enterprise with brand awareness reaching thousands of households. In recent years, Osman has grasped the good opportunity of economic development and embarked on the road of rapid development. The group takes "big Pearl brand" as its development strategy, relies on management and technical advantages, and all employees work together to compete with the market and challenges, so as to "strengthen the physique" in the "cold current" of the market, open the precedent of Chinese cosmetics cultural marketing, and successfully hold "beautiful dream" with huge investment , the same song, meet with oshiman, a large-scale concert, hired popular movie stars sun Honglei, Zhang Jingchu and Yi Nengjing as spokesmen, launched advertisements in CCTV, Hunan Satellite TV and other strong media, and successfully built oshiman's brand image of pearl. The group's economic indicators grew by more than 20%. The next decade will be a critical period for the rise of oshiman. Osman will focus on pearl culture and hundred flower characteristics to build brand soft power. In 2020, the retail sales of Osman cosmetics will exceed 10 billion yuan, becoming the first brand of pearl cosmetics in China, and Osman brand will become a first-line brand in China. In 2030, Osman will become a unique world-class pearl No. 1 brand, and become a world-class healthy and beautiful enterprise that is customized for Chinese people, inherits traditional pearl culture.

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