【Babroy贝柔是哪个国家的品牌?】
洁白、轻柔、高雅、展翅飞翔的白天鹅、就是白天鹅纸业的产品形象。
东莞市白天鹅纸业有限公司,位于广东省东莞市万江谷涌工业园,是国内专门从事生活用纸系列产品研究﹑开发﹑生产和销售的专业企业。是目前国内较大的婴儿纸尿裤和生活用纸生产企业,经营领域涉及婴儿纸尿裤和家庭生活用纸两大块共100多个品种。
近年来,白天鹅纸业始终坚持“科技创新,打造品牌实力,实现速度与效益的同步增长”的目标,积极推动企业技术创新进步,促进产品的研发及生产流程的技术改造,从而达到不断开发新产品,引导消费潮流,开拓市场,降低能耗,提高竞争优势。公司全面通过ISO9001:2000国际质量体系认证。2001年公司被当选成中国造纸协会生活用纸专业委员常委单位﹑中轻集团生活用纸技术中心成员单位。“贝柔”注册商标被广东省工商行政管理局认定为“广东著名商标”。
公司占地面积130亩,年产各类生活用纸五万吨,是一个园林式的现代化企业。公司生产的产品有“贝柔”,“嘉民”系列纸巾纸﹑卫生卷纸﹑盒装抽取式面巾纸﹑餐巾纸﹑商用擦手纸五大系列共一百多个品种,“贝柔”系列婴儿纸尿裤﹑纸尿片四十多个品种,各种规格的卫生纸原纸,分切盘纸等,成为国内生活用纸行业中产品品种最齐全的企业之一。公司拥有完善销售网络,产品畅销国内外市场。
在婴儿纸尿裤产品开发过程中,白天鹅纸业以”给宝贝最温柔的爱”为理念,以品牌为战略核心开展各项工作.针对现在很多家庭使用纸尿裤担心的问题如尿湿症和“鸭屁股”,担心腿变形等,开发出超薄绵柔特点的贝柔婴儿纸尿裤系列.吸水又透气,防漏松紧立体摺边,防侧漏,不摩擦,不会O型腿的贝柔系列纸尿裤成为市场一大亮点.并于2009年开始全面实施广告战略,在湖南经视/广东南方电视台等电视台高频率播出,打造贝柔纸尿裤品牌,引领婴儿纸尿裤潮流。
白天鹅纸业每一位员工以强烈的事业使命感、责任感,全心投入白天鹅纸业的发展,以对社会负责、对企业负责、对股东负责、对员工负责、对个人负责的态度,把所有精力都集中到工作上来,扎实工作,努力进取,促进白天鹅纸业健康持续发展。
公司实行现代管理企业制度,以消费者和市场为导向,逐步推进企业变革,应对新形势新市场的竞争,打造“百年白天鹅”伟业。
白天鹅纸业向着建设中国一流的纸尿裤和家庭生活用纸的生产企业目标展翅飞翔。
英文翻译:The White Swan with white, gentle, elegant and flying wings is the product image of white swan paper industry. Dongguan White Swan Paper Co., Ltd., located in Wanjiang Gucong Industrial Park, Dongguan City, Guangdong Province, is a professional enterprise specialized in the research, development, production and sales of tissue products. At present, it is a relatively large domestic production enterprise of baby diapers and paper for daily use. Its business field involves more than 100 varieties of baby diapers and paper for daily use at home. In recent years, white swan paper industry has always adhered to the goal of "scientific and technological innovation, building brand strength, realizing the synchronous growth of speed and efficiency", actively promoted the technological innovation progress of enterprises, promoted the research and development of products and technological transformation of production process, so as to achieve the continuous development of new products, guide the consumption trend, open up the market, reduce energy consumption, and improve the competitive advantage. The company has passed ISO9001:2000 international quality system certification. In 2001, the company was elected as a member of the Standing Committee of the living paper professional committee of China Paper Association and the living paper technology center of China light group. "Beirou" registered trademark is recognized as "Guangdong famous trademark" by Guangdong Administration for Industry and commerce. The company covers an area of 130 mu, with an annual output of 50000 tons of all kinds of paper for daily use. It is a modern garden enterprise. The company's products include more than one hundred varieties of "beirou", "Jiamin" series tissue paper, toilet roll paper, boxed removable facial tissue paper, napkin, and commercial towel paper. "Beirou" series baby diapers, paper diapers more than 40 varieties, various specifications of toilet paper base paper, cutting plate paper, etc., which have become the most complete variety of products in domestic tissue industry One of the enterprises. The company has a perfect sales network, the products sell well at home and abroad. In the development process of baby diapers, white swan paper industry takes "the most gentle love for baby" as the concept and brand as the strategic core to carry out various works. Aiming at the problems that many families are worried about when using diapers, such as wet urine, duck butt, leg deformation, etc., a series of baby diapers with ultra-thin soft characteristics has been developed. They are water absorption, air permeability, leakproof, elastic and three-dimensional folding edge, Beirou series diapers, which can prevent side leakage, friction and O-leg, have become a bright spot in the market. In 2009, it began to implement the advertising strategy in an all-round way, broadcast in high frequency on Hunan Economic TV / Guangdong Southern TV and other TV stations, to build the brand of beirou diapers and lead the baby diaper trend. With a strong sense of mission and responsibility, every employee of white swan paper devotes himself to the development of white swan paper industry. With the attitude of being responsible for the society, the enterprise, the shareholders, the employees and the individuals, he focuses all his energy on his work, works hard, works hard, and promotes the healthy and sustainable development of white swan paper industry. The company implements the modern management enterprise system, takes the consumers and the market as the guidance, gradually promotes the enterprise reform, responds to the new situation and the new market competition, and creates the "Centennial white swan" great cause. The White Swan paper industry is flying towards the goal of building China's first-class diaper and household paper production enterprises.
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