【大川是哪个国家的品牌?】
重庆大川门业集团有限公司始建于1988年,由重庆大川门业制造有限公司、重庆大川门业销售有限公司、重庆大川防火门厂、重庆大川金属制品有限公司、四川大川木业有限公司组成,占地1000余亩,拥有员工1500余人。公司集产品研发、生产制造、销售及售后服务于一体,年产量100余万樘,年产值近8个亿。重庆大川门业集团坚持以“挖掘与弘扬中西门庭艺术,尊崇个性的优质门类产品”为经营理念,现拥有金属类、防火类、木质类10余个品种、30多个系列产品,获得10多项国家专利,产品畅销全国各省市、直辖市与自治区,出口东南亚、欧洲、非洲等30多个国家和地区,赢得了消费者的高度信赖与评价。
目前公司拥有两个生产工业园区及一个大型国际化门艺展馆:
(一)重庆现代工业园:主要生产金属类、防火类相关系列产品,园区占地300亩,总规划年产量120万樘。该园区是集产品研发、制造、展示、销售、运动休闲于一体的开放式、花园式现代工业园,专注于打造全国具有竞争力的门业生产基地。
(二)四川生态工业园:主要生产木质类相关系列产品,园区占地500亩,总规划年产能80万樘。
(三)大川门艺展销中心—中国门艺之窗:位于马家岩建材市场核心商圈,4000余平米豪华展厅,门业产品一应俱全,专注于企业的品牌形象和各类产品展示。
重庆大川门业集团有限公司以超越同行的规模化优势,以 “国际化、专业化、精益化、人性化”的宗旨谋篇布局,公司始终如一地坚持科学发展观,走“自主创新、名牌兴企、以质取胜、质量效益型”的工业化道路。明天的大川,将以“优化安居环境,造福人类生活”为宗旨,以研制生产门系列产品为主业,以新产品开发与制造为主导,积极打造绿色安全产品生产和出口两个基地。明天的大川,将努力实施品牌战略,打造百年企业,服务国内市场,面向国际市场,向现代化、国际化公司迈进,为振兴民族工业做贡献。
企业发展历程
1988-1995年:大川防盗门引导市场消费潮流阶段。根深者枝茂,源远者流长。时光追溯,当历史的时针回拨到1988年,在重庆这片美丽、传奇的土地上,一个取意“海纳百川,有容乃大”,名叫“大川”的门类制造小型加工企业应运而生......根据市场需求,大川集团董事长张宏先生作为国内防盗门创始人之一创办了“大川防盗门厂”,不断摸索,不断前行,不断改进产品设计和工艺,引导并改变广大用户的消费观念从使用“普通门”到具有一定安全防护作用的“防盗门”过渡,使防盗门以一种潮流之势成功融入家居市场。
1995-2002年:产品定位成型,全国市场建立及品牌打造阶段。建立重庆现代工业园,大川金属类、防火类两个大类10余个品种、20多个系列产品日渐成型并大批量生产,不断专注于产品研发、工艺创新及规模化生产,逐渐建立成熟的国内销售网络和营销体系,在全国20多个省、市、自治区建立起1000余个营销网点,“全员化、立体化、规范化、成熟化”的营销网络正在一步步实现,同时采取“宣传、促销、销售、服务”一体化推广策略,让“主动、全员、优质”的服务理念深入人心,让大川品牌深深扎根于千家万户,成功树立起“大川”这一中国品牌。在此期间,开始涉足房地产开发和建材物流领域。
英文翻译:Founded in 1988, Chongqing Dachuan Door Group Co., Ltd. is composed of Chongqing Dachuan door manufacturing Co., Ltd., Chongqing Dachuan Door Sales Co., Ltd., Chongqing Dachuan fire door factory, Chongqing Dachuan metal products Co., Ltd. and Sichuan Dachuan Wood Industry Co., Ltd., covering an area of more than 1000 mu, with more than 1500 employees. The company integrates product research and development, production and manufacturing, sales and after-sales service, with an annual output of more than 1 million yuan and an annual output value of nearly 800 million yuan. Chongqing Dachuan door group adheres to the business philosophy of "mining and promoting the Chinese and Western door art, respecting the high-quality products of personality". Now it has more than 10 varieties and more than 30 series of metal, fire and wood products, and has obtained more than 10 national patents. Its products sell well in all provinces, municipalities and autonomous regions of China, and are exported to more than 30 countries and regions in Southeast Asia, Europe and Africa District, won the high trust and evaluation of consumers. At present, the company has two production industrial parks and a large-scale international gate art exhibition hall: (1) Chongqing Modern Industrial Park: mainly produces metal and fire-proof related products, covering an area of 300 mu, with a total planned annual output of 1.2 million m2. The park is an open and garden type modern industrial park integrating product R & D, manufacturing, display, sales, sports and leisure, focusing on building a competitive door industry production base in China. (2) Sichuan eco industrial park: mainly produces wood related products, covering an area of 500 mu, with a total planned annual production capacity of 800000 m2. (3) Dachuan gate art exhibition and sales center - window of China Gate Art: located in the core business district of majiayan building materials market, with more than 4000 square meters of luxury exhibition hall, there are all kinds of door products, focusing on the brand image of the enterprise and display of various products. Chongqing Dachuan Door Industry Group Co., Ltd. plans its layout with the purpose of "internationalization, specialization, lean and humanization" by surpassing the scale advantage of its peers. The company consistently adheres to the scientific development concept and takes the industrialization road of "independent innovation, brand-name enterprise, quality win and quality benefit". In Dachuan tomorrow, we will actively build two bases for production and export of green and safe products, with the purpose of "optimizing living environment and benefiting human life", the main business of which is to develop and produce a series of products, and the development and manufacturing of new products. In Dachuan tomorrow, we will strive to implement the brand strategy, build a century old enterprise, serve the domestic market, face the international market, move forward to a modern and international company, and contribute to the revitalization of national industry. The course of enterprise development 1988-1995: Dachuan security door guides the market consumption trend stage. The root is deep, the branch is luxuriant, the source is far, the stream is long. Time goes back to 1988. In this beautiful and legendary land of Chongqing, a small-scale processing enterprise named "Dachuan" came into being. According to the market demand, Mr. Zhang Hong, chairman of Dachuan group, as one of the founders of domestic anti-theft door, established "Dachuan anti-theft door factory" and kept touching it We will continue to move forward, improve product design and technology, guide and change the consumer concept of the majority of users from the use of "ordinary doors" to the "anti-theft doors" with a certain security role, so that the anti-theft doors can successfully integrate into the home market with a trend. 1995-2002: product positioning, national market establishment and brand building stage. Chongqing modern industrial park has been established. More than 10 varieties and more than 20 series of Dachuan metal and fire protection products have been gradually formed and produced in large quantities. It has been continuously focusing on product research and development, process innovation and large-scale production. It has gradually established a mature domestic sales network and marketing system, and more than 1000 marketing outlets have been established in more than 20 provinces, cities and autonomous regions in China At the same time, the integrated promotion strategy of "publicity, promotion, sales and service" is adopted to make the service concept of "initiative, all staff and high quality" deeply rooted in the hearts of the people, so that the brand of Dachuan is deeply rooted in thousands of households and successfully established as a Chinese brand of "Dachuan". During this period, he began to set foot in the field of real estate development and building materials logistics.