【光合映画是哪个国家的品牌?】
光合映画影视传媒无锡股份有限公司(光合映画)于 2010年成立,以“跨媒介叙事”和”营销产品化”为营销理念,逐渐发展为国内专业的影视娱乐营销机构,并多次获得营销传播类奖项,和万达影业、乐视影业、新丽传媒、柠萌影业、芒果娱乐、华策影业、唐德影业等行业巨头建立起合作关系。2016年4月,光合映画完成股份制改造, 并于同年9月在新三板挂牌。
2017年,公司主营业务从娱乐增值营销,升级为IP价值运营,形成影业基金、商务授权、宣传发行、物料制作、网红MCN等产业链子公司。和广东广电网络合伙成立的弘光投资基金,已出品了《深夜食堂》、《小马宝莉》、《赏金猎人》、《我在故宫修文物》、《摆渡人》等项目,未来3年预投20个以上影视项目。
公司现有由60多位行业人士、营销定位、创意策划、公关传播专家组成,10多位核心成员主要来自影视、媒体、公关、营销等行业,均拥有相关行业的丰富经历。
主营影视商务,业务涵盖影视商业植入赞助、贴片广告、影视宣传中的商业搭载、影视衍生品开发销售等方面。公司内部分为商务部、产品开发部、电商销售部、内容编辑部等几大板块。
目前业务范围主要包括电影和电视两大部分,其中电影业务是供电影宣发所需的视频物料全案。电视业务包括电视台电视栏目及纪录片的制作等。
英文翻译:The company was established in 2010, With the marketing concept of "cross media narrative" and "marketing productization", it has gradually developed into a professional film and television entertainment marketing agency in China, and has won marketing and Communication Awards for many times. It has established cooperation with Wanda film, LETV film, Xinli media, Ningmeng film, mango entertainment, Huace film, Tangde film and other industry giants. In April 2016, Photoshop completed the joint-stock transformation and was listed on the new third board in September of the same year. In 2017, the company's main business was upgraded from entertainment value-added marketing to IP value operation, forming industrial chain subsidiaries such as film industry fund, business authorization, publicity and distribution, material production, online Red MCN, etc. Hongguang investment fund, established in partnership with Guangdong Radio and television network, has produced projects such as late night canteen, Xiaoma Baoli, bounty hunter, I built cultural relics in the Forbidden City, ferry man, etc., and has invested more than 20 film and television projects in the next three years. At present, the company is composed of more than 60 industry personages, marketing positioning, creative planning, public relations and communication experts, and more than 10 core members are mainly from film and television, media, public relations, marketing and other industries, all with rich experience in relevant industries. It is mainly engaged in film and television business, covering film and television commercial implantation sponsorship, placement advertising, commercial carrying in film and television publicity, development and sales of film and television derivatives, etc. The company is divided into business department, product development department, e-commerce sales department and content editing department. At present, the business scope mainly includes two parts: film and television. Among them, the film business is the whole video material case for film publicity and distribution. TV business includes the production of TV programs and documentaries.
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