【吧哒香是哪个国家的品牌?】
山东吧哒香食品有限公司成立于2009年2月份,是一家主营速冻“调理休闲食品”的大型食品加工企业,总部坐落于素有“恐龙之乡”美称的山东省诸城市。山东诸城是我国的食品工业基地,公司立足于强手如林的竞争市场,截止2014年底,拥有固定资产2.6亿,厂区占地15万平方米,在职员工千余人,公司下辖四家直属分公司和20余家加工车间,近八年,吧哒香食品赢利稳步上升。
吧哒香食品目前的产品分为串烧类,团膳配餐和预制菜三大块,调理品经过几年时间的沉淀已经在市场上取得了令人瞩目的成绩,产品销售遍布全国各个省市,在行业中占据了一定地位。秉承着贴近市场动态,满足消费者需求的原则,近年来着手浅油炸和预制菜的研发,一经面市,也取得了非常好的反响。目前产品品种和种类都在日趋增加、完善和提升,每一块都在正常有序的生产和经营。
2014年年初,为了积极应对日趋理性变化的市场,真切的了解消费者的需求,我公司成立了北京吧哒香餐饮管理有限公司,旗下设立“佳鱿小站”、“吧哒香隋氏狮子头”加盟连锁品牌,开发了具有吧哒香特色的产品,这系列的产品原料或源自远洋深海,或就地取材农家散养,取其环保无污染,保障产品的安全,保障消费者的权益。这些新开发的产品不单丰富了“佳鱿小站”、“吧哒香隋氏狮子头馆”的产品链,满足消费者的需求,也带动了工厂的日常生产。目前,“佳鱿小站”已经在青岛,诸城,青州,邯郸等地加盟30余家,“吧哒香隋氏狮子头馆”的筹备工作也已完善,为加速品牌连锁建设,公司已和专业经营团队接洽商讨,签约后,专业团队迅速启动,力争在2-3年内,在全国招商400~500家加盟商,使北京吧哒香成为较有影响的连锁品牌。
随着我国城镇化步伐加快,预制菜肴加工业将迎来重要的机遇期。为了顺应时代新发展,2014年下半年,吧哒香着手打造后续经营方向,为解放厨房劳动力,改善中国人生活质量作出贡献,研发出健康营养便捷的预制菜。吧哒香预制菜依托吧哒香特色产品“吧哒香隋氏狮子头”以及其他方便健康的系列产品,采用前店后厂、线上推广线下销售的营销模式,把吧哒香优质产品呈现在广大消费者面前。为满足人们对美好生活的向往与追求,吧哒香隋氏狮子头按照不同口味不用寓意顺势推出福(蟹黄)、禄(荸荠)、寿(海参)、喜(蛋黄)、财(虾仁)五大系列,把吧哒香人倡导的“自家工厂的产品可以放在自家餐桌食用”的理念传递给千家万户。吧哒香也得以完成从单纯生产型企业到服务型生产企业的转变。
英文翻译:Established in February 2009, Shandong badaxiang Food Co., Ltd. is a large-scale food processing enterprise mainly engaged in quick-frozen "conditioning leisure food". Its headquarter is located in various cities in Shandong Province, known as the "hometown of dinosaurs". Zhucheng, Shandong Province is the food industry base of our country. Based on the competitive market with strong hands, the company has a fixed assets of 260 million by the end of 2014. The plant covers an area of 150000 square meters, with more than 1000 employees. The company has four directly affiliated branches and more than 20 processing workshops. In the past eight years, the profit of badaxiang food has been steadily rising. At present, the products of badaxiang food are divided into three parts, group meal and prefabricated dishes. After several years of precipitation, the conditioning products have made remarkable achievements in the market. The products are sold all over the country and occupy a certain position in the industry. Adhering to the principle of being close to the market dynamics and meeting the needs of consumers, the research and development of shallow fried and prefabricated vegetables have been started in recent years. Once they are put on the market, they have also made a very good response. At present, the varieties and types of products are increasing, improving and upgrading day by day, and each piece is in normal and orderly production and operation. At the beginning of 2014, in order to actively respond to the increasingly rational changing market and truly understand the needs of consumers, our company established Beijing badaxiang Catering Management Co., Ltd., which established "jiasqui small station" and "badaxiang Sui's lion head" to join the chain brand and developed products with badaxiang characteristics. The raw materials of this series of products are either from the deep sea or from local sources Farmhouses are free of pollution and environmental protection to ensure the safety of products and the rights and interests of consumers. These newly developed products not only enrich the product chain of "jiasqui small station" and "Bada Xiangsui lion's head Pavilion", meet the needs of consumers, but also drive the daily production of the factory. At present, jiasqui station has joined more than 30 stores in Qingdao, Zhucheng, Qingzhou, Handan and other places, and the preparatory work of Bada Xiangsui lion's head pavilion has been improved. In order to speed up the brand chain construction, the company has contacted and discussed with the professional management team. After signing the contract, the professional team started quickly, striving to attract 400-500 franchisees nationwide in 2-3 years, so as to make Beijing Bada Xiangcheng For the more influential chain brand. With the rapid development of urbanization in China, the processing industry of prefabricated dishes will usher in an important period of opportunity. In order to adapt to the new development of the times, in the second half of 2014, badaxiang started to build a follow-up business direction, made contributions to liberating the kitchen labor force, improving the quality of life of Chinese people, and developed healthy, nutritious and convenient prefabricated vegetables. Relying on badaxiang's special product "badaxiang Sui's lion head" and other convenient and healthy series products, badaxiang's Prefabricated vegetables adopt the marketing mode of front store and back factory, online promotion and offline sales to present badaxiang's high-quality products to the majority of consumers. In order to meet people's yearning and pursuit for a better life, Bada Xiangsui lion's head has launched five series of products, namely, Fu (crab yellow), Lu (water chestnut), Shou (sea cucumber), Xi (egg yolk) and CAI (shrimps), according to different tastes without any implication. The concept of "the products of our own factory can be put on our own table for consumption" advocated by Bada Xiangren has been passed to thousands of families. Badaxiang has also been able to complete the transformation from a pure production-oriented enterprise to a service-oriented enterprise.
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